UniOne Blog

Blog
For beginners
How to Warm Up Email Domain: The Complete Guide to Better Deliverability
Tips and tricks of warming up your sending domains for better email deliverability.
Valeriia Klymenko
23 july 2026, 10:0815 min
How to Warm Up Email Domain: The Complete Guide to Better Deliverability
Valeriia Klymenko
23 july 2026, 10:0815 min
Delivery & Inbox Placement: Why Your "Delivered" Emails Are Secretly Hitting Spam
Andrew Dyuzhov
09 july 2026, 12:2210 min
How to Send Email with SMTP: Proven Methods
Yurii Bitko
07 july 2026, 23:395 min
Email Protocols Explained: SMTP, IMAP, and POP3
Alexey Kachalov
30 june 2026, 21:357 min

Recently published

Blog
For beginners
UniOne 2022: Novelties for Your Email Marketing
In 2022, UniOne has become even more comfortable and feature-rich. Read the article for a summary.
Vitalii Piddubnyi
20 february 2023, 17:50
Blog
For beginners
Commercial and Transactional Emails: the Differences
What are the differences between transactional and marketing emails? Let's find out...
Alexey Kachalov
14 february 2023, 15:52
Blog
For beginners
Examples of Notification Emails and Best Practices
Best notification email examples to get you inspired. Best practices and ready-to-use templates. Everything you need to start improving your notification emails right away.
Valeriia Klymenko
09 february 2023, 10:30
Blog
For beginners
Email Whitelist: What Is It Good For and Why Do You Need It
What is an ISP email whitelist and why you need to be whitelisted.
Denys Romanov
07 february 2023, 10:05
Blog
For beginners
Not Getting Blacklisted: Why Is It Important?
Blacklist is a real-time list that identifies IP addresses and domains that are known to send spam. Click to read more about what email blacklists are and how to avoid getting blacklisted.
Yurii Bitko
01 february 2023, 10:04
Blog
For beginners
Spam Traps: What to Do First and Not Get Trapped
Spam traps can cause low sender reputation and deliverability rate. Read more to find out how to avoid them.
Yurii Bitko
02 january 2023, 10:00
Blog
For beginners
Case Study: How to Increase the Conversion Rates by Choosing the Right Solutions
In this article you will find out how to Increase the Conversion Rates.
Alexey Kachalov
21 december 2022, 09:00
Blog
For beginners
What Are They Used For?
Email tags offer a convenient way to manage your address lists and campaign results.
Alexey Kachalov
20 december 2022, 10:00
Blog
For beginners
Seed Lists: What Are They for and How to Use One?
E-mail promoting is an essential part of your marketing activity. You need to know what happens to your messages as they reach the recipients, so find it out for yourself with a seed list.
Valeriia Klymenko
15 december 2022, 10:00
Blog
For beginners
How to Encrypt Email: a Guide for Beginners
In this article you’ll find a no-nonsense guide on how to encrypt emails using different platforms.
Denys Romanov
13 december 2022, 09:00
Blog
For beginners
A Guide to “Thank You for Your Business” Emails: Tips and Examples
Thank you letters in business are among the most opened emails. UniOne's guide will tell you about the best examples and templates of thank you letters.
Valeriia Klymenko
08 december 2022, 10:03
Blog
For beginners
Best Practices for Email Security of All Times
Learn what are the best security email practices and how to protect against malware, exploits, phishing and other.
Denys Romanov
06 december 2022, 10:36
Blog
For beginners
Reporting Scam Emails: How and Where
What to do if you receive scam emails? Report and delete them – here’s how to report scam emails.
Yurii Bitko
01 december 2022, 10:03
Blog
For beginners
Holiday Email Marketing Strategies: What and When
We take a deep dive into how to make the best use of holiday emails, and what you can do about it.
Valeriia Klymenko
29 november 2022, 09:53
Blog
For beginners
The Explanation of Magic Links and How They Work
What are magic links and how do they work? Why should you use them? Let's read all about it.
Denys Romanov
24 november 2022, 10:00
Blog
For beginners
What Are Autoresponders and How to Use Them
Autoresponders — what they are? Here's a guide to what they are, and how to use them in a way that saves you time and generates income.
Yurii Bitko
22 november 2022, 09:13
Blog
For beginners
Why Email Open Rates are Important and How to Reach Good Open Rates?
A good email open rate is very important for every sender, but what really affects it? We took a look at how to improve it.
Alexey Kachalov
17 november 2022, 10:00
Blog
For beginners
What Is an Email Marketing Strategy: a Complete Guide
Email marketing is still a highly effective way to reach potential customers. Learn how to boost open & click through rates, and drive conversions.
Valeriia Klymenko
15 november 2022, 09:30
Blog
For beginners
The Easiest Way to Grow Your Business with Email Marketing
Email marketing is a form of direct marketing that can be used for growing businesses. Find out about the ways you can use it for the development of yout business.
Denys Romanov
10 november 2022, 10:00
Blog
For beginners
What are Honeypot Email Addresses, and How to Avoid Them
Learn more about honeypots — an anti-spam technology that uses an inactive email addresses posted online invisible to the human eye designed to catch spammers.
Yurii Bitko
03 november 2022, 09:54
Blog
For beginners
How to Check My Email Sender Reputation? Tools and Tips
Learn how to check deliverability tools, find out your send score, and see if your email marketing program is set up for profit with Unione.
Denys Romanov
01 november 2022, 10:03
Blog
For beginners
What is CRM-ESP Integration and How Can It Help My Business?
Learn more about CRM-ESP integration as it defines your chances to build a robust system that will mean a lot to your company’s status
Alexey Kachalov
27 october 2022, 09:23
Blog
For beginners
What is a Transactional Email and What is It Used for?
From this article, you'll learn what transactional emails are, their types and tips for using them
Alexey Kachalov
20 october 2022, 10:54
Blog
For beginners
Personalization in Email Marketing: What Is It and How Does It Work?
What does personalization mean in email marketing? Find out, and see examples of personalized emails from real businesses
Valeriia Klymenko
18 october 2022, 14:22
Blog
For beginners
Email Authentication: SPF, DKIM, and DMARC
Email authentication technologies — What are they? Read about SPF, DKIM, and DMARC emails and find out how they work in the UniOne blog.
Alexey Kachalov
13 october 2022, 11:13
Blog
For beginners
Promotional Emails: Examples, Templates, and Idea
Use our ideas and create promotional emails that your recipients will love.
Valeriia Klymenko
11 october 2022, 12:58
Blog
For beginners
Evolution of Marketing Emails’ Delivery: From Mainframe To CDP
A brief history of delivery services for marketing emails evolution in the past decades.
Alexey Kachalov
04 october 2022, 10:05
Blog
For beginners
Guide on Dark Mode in Email
What is dark mode in email? Learn all about dark mode email - email services, design, deliverability, set up and tips.
Valeriia Klymenko
08 september 2022, 11:50
Blog
For beginners
Domain reputation or IP reputation: Email Sending Reputation
Mailbox providers weigh factors such as IP address and domain reputation to make the final delivery decision. We will talk about each of them and how they affect your email program.
Alexey Kachalov
06 september 2022, 00:00
Blog
For beginners
SMTP Codes and Errors Messages
Learn all SMTP protocol errors, response and return codes. This guide describes status codes and possible reasons for SMTP server errors.
Alexey Kachalov
30 august 2022, 12:56
Blog
For beginners
7 Reasons Why Your Email Gets Blocked
In this article, we will cover all the causes of blocked email, as well as ways to avoid it in order to improve deliverability and increase the email open rate.
Valeriia Klymenko
25 august 2022, 09:29
Blog
For beginners
IP Reputation – What Is It and How It Checks?
Learn why IP reputation is essential, how it works and how it checks. Poor address reputation affects on email deliverability - many bounces and slow delivery.
Alexey Kachalov
18 august 2022, 13:05
Blog
For beginners
Images in Emails: How to Embed Images in HTML?
UniOne offers you guidance and advice on how to embed images in your emails. We will look at 3 methods for embedding images: CDN, CID and HTML.
Valeriia Klymenko
16 august 2022, 09:17
Blog
For beginners
What Is Email Validation and Why Is It Important?
Email address and domain validation guide - how do you know if they're valid? In UniOne blog, you will learn what email verifier are and how to use them.
Vitalii Piddubnyi
12 august 2022, 07:08
Blog
For beginners
How Spam Traps Affect Your Email Deliverability
What are spam traps (honeypots)? Unione will tell you what you need to know about how to avoid falling into their traps and keep your list clean.
Alexey Kachalov
09 august 2022, 10:17
Blog
For beginners
Email Invoice – Use Free Template
Do you know how to write an invoice by email? Check out our detailed guide to see what information you need to include and review our templates.
Vitalii Piddubnyi
05 august 2022, 14:57
Blog
For beginners
Noreply Emails: Why Are They Bad for You?
Learn all about noreply emails - what negative impact it has on your email marketing and customer relationships, what and how to replace them.
Valeriia Klymenko
28 july 2022, 09:01
Blog
For beginners
Bounced Emails — What to Do about Them?
What is a bounced email? It is an email message that gets rejected by a mail server. Learn in our guide about the reasons and problems that cause them.
Alexey Kachalov
26 july 2022, 14:59
Blog
For beginners
What Is a Customer Data Platform (CDP)?
Customer data platform (CDP) is a technology that collects, integrates and unifies customer data, linking it from many sources to build unified customer profiles.
Valeriia Klymenko
23 july 2022, 20:05
Blog
For beginners
Email Length & Attachment Size Limit or Email
What you need to know about email size? Tips to follow when creating perfect emails that will be received by any email client.
Yurii Bitko
20 july 2022, 12:43
Blog
For beginners
Email Lists Signup
Use these newsletter signup examples to power up an email list-building strategy. Get more subscribers with the right mail sign-up. Best practices in UniOne.
Valeriia Klymenko
18 july 2022, 15:44
Blog
For beginners
What is an Email Service Provider (ESP)?
An Email Service Provider allows users to send email campaigns to a list of subscribers. Read how to use business ESP for your email marketing in our guide.
Vitalii Piddubnyi
31 may 2022, 15:53
Blog
For beginners
What Does Gmail Automated Unsubscribe Mean for Your Business?
Learn how to unsubscribe from emails on Gmail using: the auto unsubscribe feature films, plugins, apps. Find out how its effects can impact your email marketing campaigns.
Alexey Kachalov
20 may 2022, 14:05
Blog
For beginners
Why Do Emails Get Delivered to Gmail’s Promotions Tab?
In this guide, you learn how Gmail sorts the Promotions tab and read tips on how to move your marketing emails to the Essentials tab.
Alexey Kachalov
17 may 2022, 14:51
Blog
For beginners
Using Emoji & Symbols in Your Email and Subject Lines
Learn about emojis and symbols in email. Why are they important? How to and for who uses them in email subject lines. Read more in UniOne Blog.
Valeriia Klymenko
13 may 2022, 10:14
Blog
For beginners
Animated GIFs in Emails
How to add animated GIFs to an email? Use this marketing method to improve and make the content visually of emails more attractive. Learn all in UniOne.
Alexey Kachalov
10 may 2022, 14:09
Blog
For experts
What You Need to Know About Email Subdomains
Learn about email subdomains and how to use them properly. This guide finds what you need to know about subdomains and their impact on deliverability.
Denys Romanov
06 may 2022, 10:23
Blog
For experts
What Is AMP for Email and How It Works?
AMP has more functionality than traditional static emails. Learn how it works from examples, what are the limitations, and should you use it in your campaigns?
Alexey Kachalov
03 may 2022, 11:50
Blog
For beginners
A Guide to the List-Unsubscribe Header in Email
List-unsubscribe header is an HTML unsubscribe link shown in the email header. Learn how it works and everything to know to set it up for your campaigns.
Valeriia Klymenko
01 march 2022, 16:46
Blog
For beginners
What is an Email Blast?
Email blasts definition. Find out in UniOne Blog what mass email is and how effectively use this marketing strategy to drive sales for your business.
Vitalii Piddubnyi
25 february 2022, 15:49
Blog
For beginners
What Is an Interactive Email?
Create an interactive email - a compilation of content examples: embed survey, rollover effects, tooltips, games, quizzes, and buttons. Make emails better.
Valeriia Klymenko
22 february 2022, 15:25